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GloriousGuizhou | Beverage industry brews consumption boom in SW China's Guizhou

XINHUA

發布於 01月11日13:19 • Yang Wenbin,Ou Dongqu
Customers drink local craft beer at a restaurant in Guiyang, the capital city of southwest China's Guizhou Province, Dec. 25, 2025. (Xinhua/Yang Wenbin)

GUIYANG, Jan. 11 (Xinhua) -- While iconic tourist destinations across China drew massive crowds during the New Year holiday, young people in Guiyang, the capital city of southwest China's Guizhou Province, opted for a unique lifestyle -- savoring specialty coffee by day and gathering over innovative local craft beer by night.

Customers drink local craft beer at a restaurant in Guiyang, the capital city of southwest China's Guizhou Province, Dec. 25, 2025. (Xinhua/Yang Wenbin)
People enjoy themselves at a coffee shop at a commercial complex in Guiyang, southwest China's Guizhou Province, Jan. 8, 2026. (Xinhua/Yang Wenbin)

This "coffee by day, beer by night" culture has emerged as a defining feature of the city's holiday vibe and a fresh catalyst for its consumption-driven economy. Despite not producing coffee beans, Guiyang has emerged as a coffee powerhouse. The city now boasts over 3,000 cafes and has nurtured more than 10 national and international champions in coffee roasting and brewing.

Baristas brew coffee at a coffee shop at a commercial complex in Guiyang, southwest China's Guizhou Province, Jan. 8, 2026. (Xinhua/Yang Wenbin)
A staff member prepares a new-style tea drink at a beverage shop in Guiyang, the capital city of southwest China's Guizhou Province, Dec. 23, 2025. (Xinhua/Yang Wenbin)
A staff member prepares a new-style tea drink using Guizhou prickly pear as the ingredient at a beverage shop in Guiyang, the capital city of southwest China's Guizhou Province, Dec. 22, 2025. (Xinhua/Ou Dongqu)

The city of Guiyang has been committed to the update and renovation of old commercial blocks, streets and factory areas. The renewed streets, such as Taiping, Minsheng, and Qingyun Roads have become vibrant spaces for relaxation and spending, driving urban consumption vitality and enhancing the city's youthful appeal.

People dine at a restaurant at a commercial complex in Guiyang, southwest China's Guizhou Province, Jan. 8, 2026. (Xinhua/Yang Wenbin)
People visit the Qingyun Market in Guiyang, southwest China's Guizhou Province, Jan. 5, 2026. (Xinhua/Yang Wenbin)
People visit the Xinyin 1950 Discovery commercial complex in Guiyang, southwest China's Guizhou Province, Jan. 6, 2026. (Xinhua/Yang Wenbin)■
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