H&M Studio 本季在巴黎時裝週期間，舉辦了一場復古酒會派對，正式揭曉 2025 春夏系列。本次活動的空間設計靈感來自 80 年代職場女性「張弛有度」的生活態度，將派對現場打造成復古辦公室，Loli Bahia、Camille Razat、Yasmin Wijnaldum、Dara Allen 及 Mia Regan 等知名嘉賓齊聚一堂，打造出充滿復古氛圍與時尚格調的夜晚。
PARIS, FRANCE - MARCH 03: Jill Kortleve attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
派對現場
本次活動選址於巴黎瑪黑區，充滿現代感的氛圍襯托出 H&M Studio 2025 春夏系列的設計精髓。來賓穿梭於重現 80 年代辦公場景的空間——從復古前台、影印室到迷你健身房，每個細節皆與本季服裝的結構與設計巧妙呼應。俐落的墊肩剪裁、收腰輪廓與運動風元素，讓都市感與度假風格自然交融。現場更備有精緻餐點與特色調飲，美妝體驗區則成為來賓爭相駐足的焦點。
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: A general view attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
H&M女裝創意顧問Ann-Sofie Johansson表示：「巴黎一直是我們充满靈感的舞台，此次得以在巴黎時裝週期間呈現H&M Studio 2025春夏系列，與全球時尚業界盛事同頻，意義深遠。來賓們的熱情支持與熱烈回應，更令我們倍感鼓舞。」
MiaRegan ＆ Ann-Sofie Johansson
英國歌手Qendresa獻上特別演出
H&M Studio概念設計師Linda Wikell表示：「此次活動氛圍完美契合了H&M Studio 2025春夏系列所傳遞的自信核心。從重塑丹寧服的俐落廓形，到皮革單品與洋装所展現的個性魅力，這場巴黎之夜詮釋了當代風格在巴黎乃至全球的多元可能性。」
PARIS, FRANCE - MARCH 03: Yasmin Wijnaldum and Dara Allen attend H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: Loli Bahia attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: Marie-Victoire Tiangue attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: Mia Regan attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: Julia Hussein attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
PARIS, FRANCE - MARCH 03: Dolma Lisa Dorjee attends H&M Studio SS25 cocktail party as part of Paris Fashion Week on March 03, 2025 in Paris, France. (Photo by Darren Gerrish/Getty Images for Karla Otto)
