Celebrate love: The best designer capsule collections for Qixi Festival 2024

The Qixi Festival, often referred to as Chinese Valentine’s Day, is a celebration of love and romance. Rooted in the ancient legend of Zhinu and Niulang—a heavenly weaver and a cowherd—this day is a time for couples to express affection through thoughtful gestures and gifts.

To celebrate the special occasion, which falls on August 10 this year, luxury brands have unveiled limited edits and capsule collections that capture the romantic spirit of the festival.

What better way to show your loved one how much they mean to you than with a designer gift as elegant and sophisticated as they are? Our curated gift guide features the finest luxury fashion collections, ensuring you find the perfect present this Chinese Valentine’s Day.

Fendi

Fendi Qixi Festival 2024 capsule collection

Fendi honours Chinese Valentine’s Day 2024 with a campaign that is a vibrant and joyful celebration of love. The charming ready-to-wear collection includes bags, shoes, and accessories for both men and women. Fendi signatures like the Baguette bag and Iconic Peekaboo Mini bag are dressed in multicoloured FF logo embroidered canvas—the playful yet sophisticated designs make ideal gifts for those who enjoy a touch of whimsy in their wardrobe.

Tiffany & Co

Tiffany & Co Qixi Festival 2024 edit

Tiffany & Co presents a campaign that beautifully illustrates the intertwining of Tiffany Lock necklaces and bracelets, symbolising unity and connection. The jeweller also debuts a new iteration of the Tiffany Lock pendant in a smaller bicoloured design crafted in 18k rose and white gold with half pavé diamonds, a standout expressing love’s enduring protection.

Boucheron

Boucheron Qixi Festival 2024 edit

Renowned French high jewellery house Boucheron celebrates the essence of individuality and love with its Quatre collection. This versatile collection of rings and bracelets is designed to empower wearers to express their unique personalities, making them a perfect gift for someone who values both style and self-expression.

Balenciaga

Balenciaga Qixi Festival 2024 capsule collection

To celebrate the spirit of Qixi Festival, Balenciaga has launched an exclusive series of ready-to-wear pieces. The campaign sees couples Fei and Yi Xiangyu, Jiji and Ai, and Che Che and Li Jiage posing in various date night locations in Shanghai. Hand-drawn heart designs feature on garments ranging from denim jackets and miniskirts to signature fit T-shirts and hoodies in black and pink.

Moynat

Moynat Qixi Festival 2024 capsule collection

Moynat announces a special collaboration with celebrated fashion creative and stylist Lucia Liu for this Qixi Festival. Inspired by the traditional elements of the holiday, the collection features playful elements like albizia flowers, butterflies, and beans, to evoke love and joy. Exceptional pieces showcasing Mount’s savoir-faire include BB Duo bags embroidered with leather bows, handcrafted in its Paris atelier.

Polène

Polène Qixi Festival 2024 capsule collection

French house Polène presents a selection of leather bags and accessories that capture the essence of the festival with graceful curves and colourful narratives. The Numéro Neuf Mini editions in romantic pastel colourways are the perfect whimsical accessories for Chinese Valentine’s Day.

Burberry

Burberry Qixi Festival 2024 capsule collection

Burberry adapts its swan motif for Qixi Festival, debuting new artwork featuring two swans intertwining to form a heart. As symbols of love and commitment, the romantic motif appears across a range of items, including T-shirts, silk scarves, and a dress. The collection also introduces the signature Rocking Horse bag in a new seasonal “soap” colorway.

Prada

Prada Qixi Festival 2024 capsule collection

Prada’s Qixi collection draws inspiration from the ancient villages of Chengkan in Huizhou—simple in design, yet displaying a refined use of materials. The campaign, featuring actor Li Xian and model Xie Xin, showcases selective fabrics and production methods. Highlights include embroidered linen, elegant cashmere, and kid mohair knitwear. Over in accessories, the Prada Soft Lux and Prada Arqué bags are revisited in tobacco-brown suede and pastel-coloured leather.

Bottega Veneta

Bottega Veneta Qixi Festival 2024 capsule collection

Bottega Veneta pays tribute to the Qixi origin story with imagery of bridges and water, evoking themes of crossing and encounter. The Maison has long aligned with the notion of movement, expressed through its signature Intrecciato leather weave. The capsule collection spotlights the Orbit trainers, an exclusive edition of the Kit bag, and a charming heart-shaped Solstice bag.

Loewe

Loewe Qixi Festival 2024 capsule collection

Loewe takes a whimsical approach with exclusive designs featuring hedgehogs. The exclusive collection includes accessories and charms for specially created bags like the Puzzle Fold Tote and Pouch. An animated short film A Tale of Catching Stars, accompanies the bags released in limited-edition colourways of burgundy and green, further imbuing the Qixi collection with love’s warm and fuzzy embrace.

Kenzo

Kenzo Qixi Festival 2024 capsule collection

Kenzo unveils its Jungle Hearts collection, created by Artistic Director Nigo, as a tribute to the power of love. The Qixi collection features a range of menswear, womenswear, and genderless items, all adorned with the distinctive Jungle Heart graphic and brand codes of fauna sensibility. Notable pieces of the unisex collection include the windbreaker jacket, Hawaiian shirt, and bracelet with a golden Jungle Heart pendant.

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