LensToLens | Iconic champagne brand toasts to Sino-French friendship
XINHUA
發布於 09月16日08:43 • Li Xin,Qi Xiaoyi,Zou Guangping,Li Xulun,Gao Jing
BEIJING, Sept. 16 (Xinhua) -- Themed "Global Services, Shared Prosperity," the 2024 CIFTIS opened in Beijing on Sept. 12. France, the guest country of honor, launched a special national pavilion here to celebrate the 60th anniversary of the establishment of diplomatic ties between China and France.
A debut at this year's fair, French champagne brand Cattier caught many visitors' attention. As a 400-year-old family business and a prominent player in France's agricultural and wine sectors, Cattier hopes to inject a touch of French romance to China's increasingly upscale consumer base with its unique champagne product line.
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France boasts a long history of crafting many of the world's greatest vintages. The Cattier family plants vineyards in Chignyles-Roses, located in the heart of France's Montagne de Reims. The China-Europe Chang'an freight train service, for its part, plays an important role as the safest and most efficient path for Cattier products to access the Chinese market.